Solo Travel – a Growing Phenomenon | Solo Travel As a Business and Lifestyle Phenomenon


“The male that goes alone can begin today; though he that travels with another must hold out till that some other is actually ready.” – Henry David Thoreau

When the statistics are actually any indicator, most travelers totally agree with Thoreau.

Based on a new York Times report in Nov. 2012, Internet queries for “solo traveling packages” had been up sixty {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} over the previous 12 months. Of those single travelers, thirty eight {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} traveled for pleasure or even in order to visit relatives and friends (“VFR”) and sixty six {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} for business. Of individuals, 23.6 {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} were on leisure excursions and as well as 62.2 {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} for work. This particular company as well as lifestyle occurrence has been growing exponentially.




Who’re single travelers?

Solo travelers are actually a much broader team than simply the individual population. They might be:

• Those with friends or relatives abroad.

• Family members pursuing individual sports/hobbies overseas.

They wish to go with similar individuals as well as the smaller group provides them some interaction.

Their development is actually obvious in Europe as well as North America where individuals are actually marrying later and could be divorced, widowed or perhaps never married.

• thirty five {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} of all households in advanced countries

• forty {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} in Norway and Finland (2011)

• thirty seven {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} in the Netherlands (2011)

• twenty seven {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} in the US (2010), twenty nine {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} in the Uk (2011) as well as twenty eight {2d2f44a84581e7faccb3258644ff0ea0b6a9621a7db020bd2ff986e7f0634d92} in Canada (2011).

Just how do solos travel?

Solo travel might not always mean going as a “group of one”. People might choose

1. Escorted group tours

You will find 2 primary challenges for specific travelers.

• Attractive pricing: Lodging, tours & cruises are actually priced regularly on double occupancy. Most cruises & tours need a single supplement for anyone traveling alone. Although this’s not always 2X, the cost differential could be considerable. As a result, people traveling alone could pay 3 4X couples/pairs.

This’s very true on Holidays and saturday nights. On other tours or cruises/river cruises with “open seating”, tables are generally set up for numbers that are even. The outcome? These travelers are confronted with a “standup” buffet or even engaging in sleuthing to look for an accessible seat.

What’s The Business opportunity?

This travel occurrence is growing still and exponentially presents an underserved niche. The chance for the business is considerable, prioritized as follows:

Leisure travelers: They’re probably the largest percent of business revenues. Nevertheless, a smaller portion go by yourself for leisure trips.

Additionally, they might have a bigger budget than a person on vacation.

VFR: Those visiting relatives and friends might be greeted at the airport terminal and also have access to local area transportation. While keeping in a private residence, dishes might not be taken out as often as hotel guests.

This particular sector belongs to a primarily untapped market. Because of the large numbers of wealthy professionals as well as business executives, with the correct mix of well priced, high quality offerings, the two sides advantage. The travel business is going to increase their current revenues while those traveling solely will attain a lot more competitive pricing as well as access to greater quality. It’s a market whose time has arrived.


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